Studio 42 Privacy Policy
This policy describes how Studio 42 ("we", "us") handles your information across all of our games, on every platform we release them on. What we collect depends on which game you play and where you play it — the details for each game are listed in the per-game appendix at the bottom of this page. The short version: our desktop games collect nothing, and our mobile games collect a limited amount of anonymous analytics and advertising-measurement data described below. None of our games require an account, and we never collect your name, email address, or contact details through our games.
Data we collect on desktop (Steam and other PC storefronts)
None. Our desktop builds do not include advertising, do not use analytics or tracking, and do not transmit gameplay data to us.
Data we collect on mobile (iOS and Android)
Where the appendix says a game includes them, our mobile builds use the following. Each is scoped to a random, anonymous identifier we generate on your device when you first play — it is not derived from your device or your identity, and we cannot link it to you personally.
Analytics
We collect anonymous gameplay events (for example: the app was opened, a level was reached, a purchase screen was shown) together with basic device information (operating system, device model, app version) and session playtime. We use this to understand how the game is played and to improve it, including testing different versions of features with different players. This data is processed for us by PostHog and stored on servers in the European Union. It contains no name, email address, or advertising identifier.
Advertising measurement
We advertise our games. So we can tell whether those ads work, our mobile games report a single install event (and, if you buy the game, a purchase event) to Meta Platforms via its Conversions API. This report can include your device's advertising identifier (IDFA on iOS, Google Advertising ID on Android), IP address, and basic device information, and is used only to attribute installs and purchases to ad campaigns.
On iOS, the advertising identifier is only included if you allow it in the App Tracking Transparency prompt shown when you first launch the game; if you decline, the report is sent without it. On Android you can prevent this by deleting or resetting your Advertising ID in system settings. Our games do not show ads to you, and we do not use this data for any purpose other than measuring our own ad campaigns.
Purchases
Payments are processed entirely by Apple or Google — we never see your payment details. Our games use RevenueCat to validate purchases and remember what you have unlocked, identified only by the same anonymous identifier described above. Purchase confirmations (including the price and currency of what you bought, but nothing about how you paid) are used for the analytics and advertising measurement described above.
Save data
Your game progress is stored locally on your device. If you play through Steam and have Steam Cloud enabled, Steam may synchronize your save files across your devices; that synchronization is operated by Valve Corporation under its own privacy policy. On mobile, your device's operating system may include save data in its normal device backups, under Apple's or Google's terms.
Who we share data with
We do not sell your personal data. The service providers above (PostHog, RevenueCat, and our hosting provider Supabase) process data only on our behalf. The one third party that receives data for its own use is Meta Platforms, for the advertising measurement described above — you can opt out of the identifier portion of this as described in that section. Some US privacy laws call this kind of disclosure "sharing"; the opt-outs above are how you decline it.
Where data is processed
Analytics data is stored in the European Union. Advertising measurement data sent to Meta Platforms, and purchase data processed by RevenueCat, may be processed in the United States and other countries under those providers' standard data-protection safeguards.
Data retention
Because the data we collect is anonymous, we retain it in aggregate for as long as it is useful for understanding and improving our games. Identifier-level records used for advertising measurement are kept only as long as needed for campaign attribution.
Your rights
Depending on where you live (for example under the GDPR, UK GDPR, or US state privacy laws), you may have rights to access, correct, delete, or object to the processing of your personal data. You can exercise these by emailing us at the address below. One honest caveat: because our games identify you only by a random anonymous identifier, we usually cannot connect stored data to you as a person, and may be unable to locate your data without that identifier. Deleting the game from your device deletes the identifier along with it.
Children
Our games are not directed at children under 13 (or the equivalent minimum age where you live), and we do not knowingly collect personal data from children. If you believe a child has provided us personal data, contact us and we will delete it.
Third-party platforms
If you purchased or play our games through a storefront such as Steam, the App Store, or Google Play, that platform processes personal data (for example your account, purchases, playtime, and achievements) under its own privacy policy. We recommend reviewing the Steam Privacy Policy, Apple Privacy Policy, or Google Privacy Policy as appropriate. We do not receive personal data from these platforms beyond aggregate, non-identifying sales information.
Per-game appendix
What applies to each of our games, by platform:
Wild Hive
- Steam / desktop (including the demo): no data collection of any kind.
- iOS and Android: analytics, advertising measurement (with the iOS App Tracking Transparency prompt), and purchase processing, all as described above.
As we release new games, we will add them here and update the date at the top of this page.
Changes to this policy
If our games change in a way that affects your privacy, we will update this policy and note the new date above.
Contact
Questions about this policy, or requests about your data? Email us at support@stud42.com.